Work
We believe in Transforming brand stories with custom solutions designed with purpose. See some of our past work below
Voz Collegiate Preparatory Charter School
Branding a New School to Increase Enrollment
Challenge
Challenge
Voz Collegiate is a newly formed charter school in Albuquerque, NM. Despite having been open and operating for a school year not many parents and young scholars knew who they were and what set them apart from other schools both in and out of district.
Voz approached us with the hope to manage their social media and create assets that reflect their mission of providing high-quality, tuition-free education to all in a safe environment regardless of a families income level.
Solution
Solution
We refreshed their style guide to develop a robust, cohesive and recognizable brand from look to communication tone and style.
We developed athletic marks, brand patterns, a more robust color palete and a refreshed logo. We created printable assets as well as school merchandise. We provided Video, and photography, both shooting and editing to ensure we captured the true message of their school.
We developed a Social Media plan in accordance with the updated brand standards with planned ad spend and analytic tracking in order to reach our target audience with the goal of increasing brand recognition and ultimately increasing student enrollment.
Social Media Management
Capturing the Story
Creating testimonials and short format video ensures that we can catch the attention on social media but also have a place for potential parents to learn more.
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